Read the whole story behind Pete's journey

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Company Overview:

Mind Over Body is much more than an amazing weight loss story and a series of life-changing events. It is a book chronicling Peter Ajello’s journey from obesity to vigorous health without gastric bypass surgery or stomach staples. Peter went from being morbidly obese and taking fourteen different medications to treat everything from gout to cholesterol, to restoring his life, losing over 200 lbs., and reversing diabetes! His confrontation with death and a diabetic stroke, at only 35 years of age, shook him up and prompted a $17,000 bet from his friends. Peter gambled on himself and because of determination and hard work succeeded in shedding pounds and digging his way out of hell. Peter’s compelling book has his readers cheering for him, crying with him, and laughing with him! Peter, as a Forrest Gump type hero, is changing lives and uplifting others as he bares all and shares his secrets of success in Mind Over Body!!! His mission is to help others succeed and accomplish their weight loss goals!!!

PETER AJELLO’S BIO:

Peter Ajello is originally from Saddle River, New Jersey and comes from a family of artisan candle-makers. He is the youngest of four brothers. He went to Pope John Paul II High School in Boca Raton where he excelled in athleticism and played varsity football for four years. While he was not fortunate enough to witness one of Pamela Rossow’s Herkies, Peter did see her in the stands on game days. He went on to attend Johnson and Wales University in Providence, Rhode Island. He currently resides in Ft. Lauderdale, Florida where his book, Mind Over Body, was born. It is more than a weight loss story. It evokes knee-slapping, some tears, and leaves readers inspired and motivated to regain their lives!

Author – PAMELA ROSSOW’S BIO:

Pamela Rossow is a native, South Floridian writer and mother of two who resides in Boca Raton, Florida. She began scribbling stories at the age of five and is immensely grateful for her computer and the legible fonts it affords her. She first met Peter Ajello at Pope John Paul II High School where he was a hotshot football star and she was a non-cheerleader who prided herself on her Herkies. They reconnected nineteen years later and the writing of Mind Over Body began.

Nancy Genovese Co-Author:

Nancy Genovese is a Ghostwriter, Editor and Marketing Communications consultant with an international client roster. She has ghosted over twenty-five books from business and personal memoirs, to self help and inspirational. Fate was cast when she met Peter in church, heard his amazing story, and recognized in him an empowering spirit, as well as the passion and strength to move mountains. “This man has been born to motivate and inspire,” she announced, accepting Peter’s invitation to join his powerful team. The rest is history.

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Let Peter's experience help you

Coaching Sessions - 60 Minutes

Peter is not a Medical Doctor.  He is someone who can help improve your personal health and wellness by offering support and encouragement because he has been overweight for most of his life and he can suggest ways to achieve your goals depending on your lifestyle that worked for him. A life coach is more of a partnership than anything else. It’s a support system with one goal in mind: improving your quality of life.

In life, there are always those who have walked the path before you and those who will walk the path after you. Everyone can learn something more to improve his or her overall physical fitness and health.

Rates for individual coaching sessions.

  • All sessions are done via telephone.
  • You will be working personally with Peter.
  • All individual sessions are based on availability.

Hourly rates are $75 / hr for telephone coaching sessions.

  • You should always try to be on a landline. It’s just easier to hear each other on the phone.
  • You should be clear from distraction for the coaching session. I find a quiet room is always best.
  • Turn off your cell phone, your email, your BlackBerry, radio and television.
  • You should be relaxed and not feel rushed. Occasionally you will want to take notes. You’ll need a pen and pad.
  • Relax and get ready to improve your life!

NOTE: Coaching minutes must be taken all in one session

$75.00Price:
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Coaching Sessions - 30 Minutes

NOTE: Coaching minutes must be taken all in one session

$50.00Price:
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Special Monthly Personal Coaching Package

  • Three 30 minute Coaching sessions booked at one time for $135.00 with unlimited emails .
  • These 3 sessions need to be booked within 45 days.

That’s a savings of over $15 vs $50 Plus unlimited emails for 3 months.

$135.00Price:
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Coaching Via Skype - 60 Minute Sessions

60 Minute Coaching via Skype

$125.00Price:
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Coaching Via Skype - 30 Minute Session

30 Minute Coaching via Skype

$75.00Price:
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Items endorsed by, or specially made for Pete


Mind Over Body - What Started As A Bet Ended In Life Changing Events

Mind Over Body is much more than an amazing weight loss story and a series of life-changing events. It is a book chronicling Peter Ajello’s journey from obesity to vigorous health without gastric bypass surgery or stomach staples. Peter went from being morbidly obese and taking fourteen different medications to treat everything from gout to cholesterol, to restoring his life, losing over 200 lbs., and reversing diabetes! His confrontation with death and a diabetic stroke, at only 35 years of age, shook him up and prompted a $17,000 bet from his friends. Peter gambled on himself and because of determination and hard work succeeded in shedding pounds and digging his way out of hell. Peter’s compelling book has his readers cheering for him, crying with him, and laughing with him! Peter, as a Forrest Gump type hero, is changing lives and uplifting others as he bares all and shares his secrets of success in Mind Over Body!!! His mission is to help others succeed and accomplish their weight loss goals!!!

Additional DescriptionMore Details

Product Details
ISBN-10: 1468167650
ISBN-13: 978-1468167658
Paperback: 400 pages
Print: Black and White
Publisher: CreateSpace (January 1, 2012)
Language: English

Also available in full color. Please use the contact option if you would like to purchase a full color copy.


$26.99Price:
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Mind Over Body Electronic Jump Rope

A multi-function jump rope that counts rotations and calories burned on the digital screen. Comes unassembled in a vinyl bag. Adjustable rope and batteries included.

Colors :

White w/ Solid Black Trim

(Blue sold out)

$14.00Price:
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Pedometer

A portable step counter that keeps track of how many steps you’ve taken, your approximate distance and how many calories you’ve burned. Small (2.25″ x 1.75″ x 1″), light weight and with spring-loaded belt clip.

Additional DescriptionMore Details

Available in white or transparent red!


$12.00Price:
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Mind Over Body - Candles

Experience Mind Over Body Awakening. Let the stimulating scent of Zestful White Grapefruit enliven your senses and refresh your motivation. Peter Ajello lights up his life with this candle every morning along with prayer and gentle stretching. You can too. Accompanied by meditation, this candle is a spiritual tool of inspiration. You will accomplish your dreams. You will, like Peter, experience Mind Over Body. Order today and begin to kindle your ambitions.

Visualize Mind Over Body Ocean . Let the scent of Pomegranate Citrus wash over you like waves lapping at the shore. Peter Ajello lights this hand poured candle and is instantly transported to sandy beaches with the sun warming his soul. Ponder the mysteries of life as you gaze upon this sea glass blue candle. Inhale its calm. Relax. Order today and enjoy a sense of tranquility. Escape the hustle and bustle of your daily world.

Imagine Mind Over Body Sleep. Allow the scent of Calming Lavender & Jasmine to gently cradle your dreams in tranquility. Peter Ajello illumines his evenings with this pale lavender masterpiece. Contemplate. Permit peace to envelope you. Invoke restful sleep through the flickering glow of candlelight. Order today and indulge in serenity.

The six ounce travel tin candles are hand poured and made with 100% natural waxes including soy and
beeswax.

$11.99Price:
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Petes Amazing Story

The Pete Ajello Story from Affordable Pro Video of South Fl on Vimeo

Bocas’ Biggest Loser Article by Diana M. Munoz
At first glance, Peter Ajello seems like an average guy, young, medium build, just starting out in life. You wouldn’t expect that merely six months ago he was fighting to stay alive and that today he is known by some as ‘Boca’s Biggest Loser.’ That’s because six months ago Peter Ajello decided he was taking back his life and took that toughest first step in a long road towards changing it.
You see, just six months ago Peter weighed four hundred and five pounds, had uncontrolled diabetes, dangerously-high cholesterol, and suffered from debilitating gout attacks in his legs. He could barely make it up a flight of stairs or around his block and was wearing a 5XL shirt and a size 56 pant. Peter Ajello was part of an ever growing group of Americans referred to as ‘morbidly obese.’
He didn’t start out overweight, in fact, he played Varsity football all four years he attended Pope John High School here in Boca Raton, went to all the cool parties, hung out with the popular crowd and was in great shape at two hundred pounds. After High School he went up north to Rhode Island for college, and like so many other young adults put on the famous ‘freshman fifteen’. The problem was, Peter put on an additional 140 pounds.
His story is unfortunately all too common. Away from his usual home diet and no longer exercising everyday on the football field, the pounds just piled on. Add to that the average college student diet of late night pizza and beer, and the story gets pretty clear. After school, he started working and had even less time than before, plus years of bad habits to boot. He knew he eventually had to lose weight, but didn’t realize how truly urgent it was; he just assumed he had plenty of time.
In July of 2008 Peter and some of his college buddies took a trip to Isla Morada where he spent the weekend eating junk food and drinking sugary Key Lime Pie Pina Coladas. For his over stressed body, it was a breaking point. That Monday he awoke to find his lip curled and his eyebrow raised. Peter had suffered a diabetic stroke and was lucky to be alive. For the days that followed, every time Peter looked in the mirror he felt he saw death staring back. His doctors were very clear: Lose weight or there wouldn’t be a next time.
He started his fight alone, he began walking around the block everyday and stopped his pizza and beer routine. At first, he struggled to make it just once around and every step ached with pain and guilt, but he soldiered on and to his surprise, quickly lost fifty pounds. Peter was finally motivated and his close friends took notice. On August 1, 2008 Peter’s friends took him to dinner where they made him an offer he couldn’t refuse; they gave him two post dated checks for $5,000 and $10,000 if he could lose another hundred pounds by New Years Day.
He accepted the challenge and went home that evening excited and nervous, he needed to kick it into fifth gear if he was going to win this thing and was looking for some extra motivation. That’s when he ran across the movie ‘Any Given Sunday’ on TV. There was a scene in the movie where Al Pacino gives a locker room speech to his football team about life always being six inches in front of your face, at your reach, and all you have to do is jump out and grab it. It was exactly what he needed to hear, and for the next six months, Peter began everyday with that speech and reached out as far as he could. He began going to Level 5 Gym in Del Ray Beach where his friends worked out and where the final weigh-in would take place, and in the next two months went from seven minutes to one hour on the treadmill.
However, even with his new found strength, Peter had little energy and didn’t feel healthy. While his work at the gym was moving along well, he still had a fairly poor diet and had been surviving on organic cookies. He had reached the all famous fear of dieters everywhere: the plateau. Peter simply didn’t have the tools to create a better diet for himself, but his hard work at the gym had raised lots of attention. One person in particular took notice, Steve Mattingly, top trainer at level 5 gym, nutritionist and professional rugby player. Impressed by his hard work, Steve approached Peter at the gym one day and took him under his wing. He explained that Peter’s work in the gym without the proper diet had left his body depleted of nutrients. “Food was not the problem, it was the solution.” Steve taught Peter that he needed to eat quality carbohydrates during the day, but none after 4pm, so Peter traded in his cookies for eight small healthy meals per day. Oatmeal and blueberries for breakfast, lean meats like fish or chicken with veggies for lunch and dinner with high protein and nutrient packed snacks in between. He stepped up his workout by adding high intensity interval and core training, and gave his weight loss the jolt it so needed.
Around that same time, Peter made a discovery that sounded like a dieter’s dream: TRU Chocolates. While his new eating habits were creating a solid foundation for a healthy lifestyle, he still had a problem that was very familiar to people trying to lose weight. He had strong cravings for the rich sweets he previously indulged in so often that were sabotaging his hard work.
The TRU Chocolates gave him a solution. A chocolaty treat that when enjoyed before meals, not only reduced cravings, but provided vital nutrients that promotes a healthy metabolism for Optimal Weight Management. It sounded unbelievable, but with their delicious taste, there wasn’t much of a risk. During the moments when his willpower threatened to fail him, a couple of rich chocolates tricked his brain into thinking he’d cheated. Peter now had all the tools at his disposal and he literally took them and ran. The pounds melted off like the chocolate! He was a man on a mission. All his friends and family were now supporting him, cheering him on and tracking his success by e-mail and phone. He was making daily trips to Kmart since his closet was now full of unfitting clothes. When his friends realized they would probably soon be $15,000 poorer, in a last ditch effort to break his will, put jelly donuts in his gym bag and sent pizzas and chicken wings to his house every night for a week. He survived the test and soon found himself thirteen days and thirteen pounds away from his goal!
The week before the big weigh-in Peter was beat up and battered, every muscle ached and he was exhausted. He needed one last motivation boost, so he went to New Jersey to spend the holidays with his family. They hadn’t seen him since he was 405 pounds, and no amount of phone calls could’ve prepared them for this. Peter shocked his family; his mother burst into tears upon greeting him, and those tears helped carry him through the next week with a renewed sense of strength and purpose. On New Year’s Eve this year, while most of us were indulging in our favorite holiday foods, Peter had stayed in for the first time and was running with garbage bags wrapped around his body. While most of us drank champagne and cocktails and danced to loud music, Peter ran in the moonlight, alone with the rhythmic sound of his breath and his sneakers hitting the pavement. Until dawn he ran and sweated away the last few pounds, his neighbors cheering him, all the way till dawn, and that following morning, while many of us nursed our hangovers and began thinking about our resolutions, Peter Ajello weighed in at 248 pounds. He lost 157 pounds in six months!
Peter now wears a size 38 pant, more importantly, he no longer has diabetes, his cholesterol is a healthy 125, and he has added decades to his life span. He knows the war is not over, but he definitely won the battle. Now Peter wants to pay it forward by showing other people in his situation that surgery is not the answer. The real answer is a combination of proper nutrition, exercise and determination. And of course, a fifteen thousand dollar bet wouldn’t hurt either.
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